The Rise of Aesthetic Trends: What’s Behind the Popularity?

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                    Whenever I open YouTube, the suggestion videos will be like enhancing your aesthetic, aesthetic home, aesthetic decor these words were surrounding recently.

I know these were popular even before a couple of years ago, but these days everyone is trying to fall and follow the same.

What is really aesthetic? Why does it become so popular? these were the questions that arose in my mind all of a sudden in my midnight bed thoughts. Which eventually became a topic of the next day's dinner topic with my family.

So, here I am going to summarise all the points that we spoke about along with my verdict about the same.

Shall we dig in now

The aesthetic was not something that arose all of a sudden, my granddad said it was at a peak, especially in the 1970s as well, but was majorly it was followed by the rich and high society people, and also only they could afford the same. It was called fashion at that time and now we renamed it Aesthetic (Just like remake movies).

Even now if we had an image of aesthetics, we would end up with the picture of non-bright, cozy, dim colors with antique designs or products in it right. 



1. Internet And Social Media:

Now, if we think closely we know why it become popular the answer is simply the internet and social media. 

This trend might start with one Youtuber, TikToker, or an Instagrammer who showed the living with antique kind of videos or posts. Since it got outstandingly different from everyone's life, it may be got attention. With the fast internet, the spread of these was so rapid.

The person who loves the aesthetic and antique lifestyle and design will always remain the same despite the trend. The person who is new to this or someone who may change themselves soon may change them according to the trend.


2. Nostalgia:

Many trends bring back past styles, making us feel nostalgic and connected to earlier times. Retro looks are popular because they remind us of the past and have a certain charm. People enjoy these styles because they feel familiar and comforting, like a pleasant reminder of earlier days. That's why aesthetic has become popular due to its highly nostalgic feel.


3. Brands and corporate:

Companies like to use popular styles to attract customers and make their products look special. By following current trends, they grab people’s attention and make their products stand out. This is especially important in ads and packaging. For example, trendy colors and designs make products stand out and be noticed. This helps companies connect with people and make their products more appealing. That's how this aesthetic becomes more reachable to many people.




4.  Change is constant: 

In aesthetics, "Change is constant" means that styles and trends are always evolving. What looks popular today might change tomorrow. This constant change keeps things fresh and exciting, driving creativity and new ideas. Embracing this shift helps designs stay current and appealing.

These are the four points that came into my mind and if you have some more do share them in the comment.


PC: Google 

#BlogchatterHalfMarathon 2024

This post is a part of Blogchatter Half Marathon 2024



Comments

  1. theanavlog11 September 2024 at 09:55

    When we think of aesthetics now, we usually envision subdued, cozy colors and antique designs. This reflects how the term has evolved but still retains an air of sophistication and exclusivity associated with its historical roots. This essence has ingrained my brain with insights.

    ReplyDelete
  2. Careena18 September 2024 at 08:09

    Aesthetics has become such a mind numbing word to me. These days people are into one particular type of Aesthetic. The Aesthetic of beige, black, minimalist, quietly wealthy and carefully controlled life. There is even something called coffee Aesthetic. It's nauseating to say the least and something strips our individuality

    ReplyDelete

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